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"A careful, detailed teardown of the people, culture and technology behind the world's most dynamic social network, TikTok. It is rare for a business analysis to read like a thriller - this one does." - Azeem Azhar, Founder, Exponential View
TikTok is the fastest growing app in the world, and the first to challenge Silicon Valley's dominance of social media. Donald Trump claimed it was a threat to US security and tried to outlaw it. India has banned TikTok.
Do the concerns about TikTok's Chinese ownership justify TikTok's treatment in the West? How has it taken over the world in just a few years, and what does its success mean for the future of technology? In TikTok Boom, journalist and author of YouTubers, Chris Stokel-Walker has interviewed hundreds of people connected to the short-form video app. He also goes behind the scenes at its ambitious Chinese owner, ByteDance, which is on its way to becoming Beijing's Google.
TikTok Boom presents a nuanced, informed and incisive read on the characters and strategies behind the world's new tech order.
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Chris Stokel-Walker is a British journalist whose work regularly appears in WIRED, The Economist and Newsweek. He is known for breaking major news about YouTube and often reports on the site for television, radio and podcasts. For YouTubers he has travelled around the world, attending YouTube events and speaking to behind-the-camera producers and power- brokers, including key creators KSI, Hank and John Green, Emma Blackery, and many others. |
| Category: | Geopolitics, Online Services |
| ISBN: | 9781912454792 |
| Publisher: | Simon & Schuster |
| On sale: | August 2021 |
| Format: | Paperback |
| eBook ISBN |
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